The Final Cut Studio 2 suite introduces long requested features like surround sound, 3D support, and a post production HD codec, which Apple calls ProRes 422. Apple leveraged its intellectual property acquisitions like Shake and Logic to bolster it’s core Final Cut Studio 2 products. As Final Cut Pro burst the barriers to afford HD, Apple Color may just open the door to color grading for the rest of us. Previous systems working on 2K digital intermediates like Autodesk Lustre, IRIDAS SpeedGrade, and Silicon Color FinalTouch started at $24,995 and with control surfaces and hardware requirements easily topped $100,000 value, but Apple in its pursuit to make high end production tools affordable, decided to include Color, based on the FinalTouch acquisition, in the Final Cut Studio for no premium beyond the $1,299 asking price (upgrades begin at $499).

Other developers like Avid, Adobe, and Autodesk have various product support for Mac OS X, but none can compare to the value and tight integration of the Final Cut Studio 2 bundle.

For your Listening, Watching, and Reading Pleasure

Software Announcements
Apple Final Cut Studio 2
Adobe NAB2007 Webcast
Microsoft NAB2007 Site

Hardware Announcements
Panasonic NAB2007 USA Site
Panasonic NAB2007 Global Site
Sony Virtual NAB2007 Tradeshow
Sony NAB2007 Global Site

Color Grading Software
Apple Color
IRIDAS SpeedGrade
Autodesk Lustre
Autodesk IBC Lustre Demonstration

Post Production Codec
Apple ProRes 422 White Paper
Avid DNxHD
CineForm CineForm Intermediate

NAB2007 Blogs
Avid Savannah College of Art and Design Blog
Zoom-In NAB2007 Blog
HD for Indies Blog
Digital Content Producer NAB2007 Blogs
FreshDV Video NAB2007 Blog
CineForm Insider Blog

NAB2007 Podcasts
Digital Production Buzz NAB2007 Podcasts
fxguide NAB2007 Day 01 Podcast
fxguide NAB2007 Day 02 Podcast
fxguide NAB2007 Day 03 Podcast
fxguide NAB2007 Day 04 Podcast

apple final cut studio 2 box image

The entry into the HD realm starts with 720p, followed by 1080p, and then reaches into the stratosphere with 2K, 4K, and 8K systems. JVC previewed the GY-HD200U a 720p camcorder and Panasonic celebrated the 720p and 1080p AG-HVX200 camcorder. Sony delivered on the 1080i XDCAM HD series, and RED digital cinema promoted a future 4K RED ONE camera.

On the post production side, Mac based editing solutions include Avid and Apple. Compositing software is more diverse with Apple Shake, Boris FX Blue and Red, Autodesk Combustion, and Adobe After Effects. With the rapid move toward Universal applications and Intel based workstations, every software vendor is rapidly moving toward the PowerPC and Intel binaries, but no one faster the Apple Computer. Already Final Cut Studio and very soon Shake will be fully qualified on the Power Mac G5 series, MacBook Pro series, and future platforms.

NAB HD 2006 poster

apple NAB 2006 booth HD

panasonic NAB 2006 booth AG-HVX200

century optics NAB 2006 booth fisheye adapter on panasonic HVX200

DSC labs NAB 2006 booth test charts

RED digital cinema NAB 2006 booth RED ONE prototype

las vegas strip looking west from wynn

In the still camera arena, there are small CCD 8 megapixel cameras, but they generate so much noise and perform so poorly in low light conditions, they become unusable. a more robust 4 megapixel or larger sensor 6 megapixel camera would deliver a more usable device beyond the technical specification. As the production ramp up of the Panasonic HVX200 continues, more folks will report on any picture degradation because of the novel pixel shift or spatial offset technique. Read the blog article and decide for yourself.

CCD representation

Apple also announced the introduction of the Universal version of Final Cut Studio available by the end of march 2006 for a $49 upgrade fee, just in time for NAB in Las Vegas. Historically, Apple has used the NAB show in late April to showcase the development of the Final Cut Studio. In 2004, Apple and Panasonic stunned the high definition world with the introduction of the DVCPRO HD native codec into a Final Cut Pro timeline. In 2005 apple revealed Soundtrack Pro, and a tighter fusion of the Final Cut Studio applications. 2006 should be an interesting time for Apple as they prepare their software for both powerPC and Intel chip architectures.

Final Cut Studio box image courtesy of Apple.

Premiere Pro and After Effects also feature float based processing of effects to ensure maximum color fidelity and encourage the use of high dynamic range images. Premiere Pro now offers multicam editing. Most Production Studio applications also support GPU OpenGL acceleration for realtime previews of effects and edits.

Adobe seems to being playing catch up to Apple, with Motion, Final Cut Pro, and Soundtrack Pro already featuring multicam editing, GPU acceleration, 32-bit effects support, and many more features. Premiere Pro does offer more complete integration with Adobe Acrobat with a feature called Clip Notes, a robust edit approval system using PDF to generate notes and comments into the editing timeline.

I discussed directly with the Premiere Pro product manager support for the Panasonic DVCPRO HD HVX200 camcorder, and he balked that the licensing fee for the codec was too great to include in Premiere Pro directly. The only method to edit DVCPRO HD is using the Matrox Axio system priced at $11,495. The Adobe Production Studio sells for $1699.

adobe after effects 7.0 professional screenshot

adobe after effects 7.0 professional screenshot

adobe premiere pro 2.0 screenshot

adobe clip notes screenshot

adobe audition 2.0 screenshot

adobe encore DVD 2.0 screenshot

steve kilisky of adobe demonstates the adobe production studio

The Core Duo was designed for high performance, but at low power, extending the life of a portable computer, or reducing the cooling load on a lightweight desktop. At CES 2006, Paul Otellini, CEO of Intel, announced the rapid adoption of the Core Duo technology. It took Intel one year to ship the first one millionth Pentium processor, but plans to ship the one millionth Core Duo processors in just three weeks.

Core Duo will land in Microsoft Windows PC’s, the new media platform called VIIV, and the newest family of Apple Computer products called MacBook Pro and iMac. In previous incarnations of high penetration desktop and laptop computers, the highest volume processors included the Pentium and PowerPC lines of chips, but with Apple coming aboard the Intel train, only AMD stands alone.

In June 2005, Steve Jobs, CEO of Apple, announced that every version of Mac OS X since its inception has been compiled and performance tested to run of both PowerPC and Intel processors. In order for Mac developers to reap the full benefits of the Intel transition, a new type of application called a Universal Binary will have to be delivered, which will have the ability to run natively on either a PowerPC or Intel architecture. Applications from legacy PowerPC systems will run using a code translation technology called Rosetta.

At Macworld 2006, Apple released the Core Duo iMac and Core Duo MacBook Pro. Each machine shares the same family of graphics engine, the ATI Radeon X1600 GPU, and both have memory expandable to 2 GB. Both systems have a built in iSight cameras for video conferencing, quick snapshots, or rudimentary podcasting. The performance increase from previous systems is astounding, with at least 2X performance increase on the iMac and perhaps as much as 4X increase on the MacBook Pro as compared to the PowerBook G4. Apple has two major product leaps.

macworld 2006 intel universal binaries

macworld 2006 apple booth banner

iCES 2006 intel keynote dual core advantage

macworld 2006

Barry Green’s footage looked fantastic. He shot multiple frame rates at 720p and also some 1080p capture. The Panasonic booth had a 17 inch LCD display as the presentation monitor, and the footage was 80% of the VariCam. Michael Caporale showed an experimental music video shot on a green screen. The original pre-composited material looked sharp, excellent contrast, and ready for green screen removal. Caporale also shot run and gun footage of a Hollywood movie premiere, which looked bright, color accurate, and competent.

Panasonic promised sometime in the future these shots should be available on a DVD. I hope that similar to the VCR-FireWire-NLE launch some two years ago, an editing software vendor release raw DVCPRO HD from the camera, so anyone can test their NLE of choice with actual image captures.

Panasonic also announced the availability of the AG-HVX200 targeted for 29 December 2005. DV Expo featured a near 2 hour walkthrough by Jan Crittenden Livingston, the product manager for the AG-HVX200, on the design and features of this revolutionary camcorder. Included here are keypoint slides from the presentation.

DV expo panasonic AG-HVX200

DV expo panasonic presentation P2 cinema realized

DV expo panasonic presentation P2 workflow

"DV expo panasonic presentation P2 cinema

DV expo panasonic presentation P2 cinema CCD

The marketplace of ideas contracted as processor companies folded, or merged. Today we have three major high performance high volume microprocessor manufacturers, and a new era of computing at each. IBM uses the Power Architecture, Intel has the Xeon line, and AMD has the Opteron line of 64-bit (sometimes called x64) dual-core chips. Several factors facilitated the move to multi-core, but the greatest achievement was the move from 130 nm production to the 90 nm process.

Working in such a small production environment allows multiple processors on a single die, which essentially permits nearly double the performance on a dual processor configuration. In the future expect more than two cores on a die, but at the electrical power expense of a single core. In 2006, chip vendors hope to move to 65 nm processes, that will allow even more cores onto the same space as the older 130 and 90 nm designs.

This describes the break from the GHz run-up, instead of a single 10 GHz chip, produce quad-core 2.5 GHz chips with equal or better performance, and at at least a quarter of the electrical requirements. Today, Xeon processors take 110 W per core, Opteron 90 W per core, and PowerPC 55 W per core. A new metric is being developed called performance per watt, and multiple system integrators are working on the problem with next generation chips.

Sun Microsystems is first out with a low power dual-core dual-processor system, the 1U Sun Fire X4100 Server, which also reduces power consumption by using SAS 2.5 inch hard drives. Anticipate other vendors like Dell, IBM, and even Apple Computer to explore energy efficient designs to reduce electrical consumption from carbon combustion fuel generating stations.

In the coming months Apple will most likely release a dual-core Xserve G5, along with a future Intel based Xserve. Apple currenty ships a dual-core Power Mac G5 Dual workstation and soon to release the quad-core Power Mac G5 Quad.

IBM power microprocessor

This camcorder has extensive coverage from around the blogosphere, including HVX User, P2 Info Net, and Creative Cow P2 forum. The most interesting tidbits from the discussion and presentation in no particular order:

Panasonic showed coyness in revealing the HXV200 imaging block specifications, but rather had actual test footage from a prototype camcorder, and asked the audience to judge the final results, and not compare pixel count or CCD size. In the test footage at the booth, and some projected engineering style capture of a luscious tabletop scene of spinning desk accessories, textures, and reflective materials the image held it own. One audience member quipped that we did not actually see raw capture off the P2 card, but due to logistical reasons, the source material was transferred via analog component to an AJ-HD1200A VCR and played back on a DVCPRO HD tape, preserving the DVCPRO HD codec output.

For four days the prototype HVX200 played back a scene on P2 from the IBC 2005 Amsterdam show, with street cars during a night and daylight shot, and on the playback display, the images looked stunning with absolute clarity and image fidelity, even into the shadows. This also demonstrated the robustness of the P2 media, as hundreds, if not thousands of eager camera operators touched, prodded and cajoled the camcorder all weekend long. I left on the final day and the media and camera continued to play back the Amsterdam scene without tape wear or hesitation. The DVCPRO HD codec, based on the compression technology of DV, but at a color sampling of 4:2:2 instead of DV 4:1:1 is one step closer to the highest quality HD-D5, but at a more affordable price point. Panasonic has already announced in some future camcorder a full D5 unit, most like two years away. Currently, a HD-D5 VCR lists at $99,000 as compared to the $5995 list price for the AG-HVX200 camcorder. Another useful point during recording, using the P2 media, the camcorder will be able to remove redundant frames, so a 24p recording session will contain only the necessary information, rather than the limitation of a linear tape based system that maintained a constant tape velocity and needed to always record 60p, regardless of the variable frame rate setting. The output from the firewire interface follows this paradigm, always receiving the full 60p information stream.

This camcorder may be the best product designed for the aspiring filmmaker and documentarian. Though the camcorder is chubby and larger than DV camcorders, the weight is low and controls are well placed, and it offers specifications unavailable in any other under $10,000 HD camcorder. This camera will have four channels of uncompress audio at 16 bit 48 kHz sampling, as compared to the paltry 2 channel MPEG-1 Audio Layer II on HDV camcorder. For a small budget film, or documentary sound is over 50% of the experience, and requires perhaps more care and handling than the picture. Previously, one would need to chain a DAT or MiniDisc recorder to the camera for high sound quality, but the Panasonic rig takes care of that necessity.

Now, the faithful must wait a few more weeks. Panasonic expects to receive shipping AG-HVX200 camcorders by the end of November 2005, but I suspect that it will premiere at the Tokyo Inter BEE 2005 show in mid November, and become more widely available by early 2006.

panasonic AG-HVX200 camcorder at resfest 2005 LA

panasonic jan crittenden livingston

panasonic AG-HVX200 camcorder at resfest 2005 LA

panasonic AG-HVX200 ergonomic design

Panasonic AG-HVX200 camcorder at resfest 2005 LA

Panasonic AG-HVX200 camcorder at resfest 2005 LA

Panasonic AG-HVX200 camcorder at resfest 2005 LA

As a VCR replacement one would have to consider these factors:

1. Speed must be near real time (one hour video transfered in around an hour or less)
2. Media should be around the same form factor as a video tape
3. Drive price must be near VCR price or lower

Cloak Media has run some tests using published transfer rates and data capacity. The results for a sample four hour project (250 GB):

* prices from summer 2005 survey

Today, the only viable VCR replacment on a small four hour project is the LTO series, AIT 3/AIT 4/SAIT, and the DSLT 600. In the IT industry, data centers have gravitated towards the multivendor LTO. Quantum is the sole provider of DSLT. Sony maintains a strong following for the AIT and SAIT series.

IBM totalstorage ultrium LTO tape drive